• We Design Fashion Products For the Modern Man

    Shop Now

“There's no sense talking about priorities. Priorities reveal themselves. We're all transparent against the face of the clock.” - Eric Zorn

Craftsman Watch only $99

Buy Now

RL Wristwear now only $15

Buy Now

Who Is Rico Lavender?

A digital product designer turned fashion product designer. Rico has a knack for clean, minimal design styles that are not just trendy but timeless.

Read More